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The Trafford Centre’s Latest Expansion Will Bring More Than 170 Brands To The Shopping Centre

By Laura O'Neill

Selfridges in the Trafford Centre will reveal the second phase of its shiny new beauty hall this month.

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The latest phase of the beauty hall revamp will be unveiled on July 23, welcoming luxury cosmetics brand Hourglass as well as new counters from the likes of Dior, Charlotte Tilbury, Jo Malone London, La Mer and Tom Ford.

And there’s still more to come: by the time the final phase of the transformation completes in September, the Beauty Hall will have doubled in size and will be home to a whopping 170 beauty brands, including 80 new brands and 25 brands exclusive to Selfridges in Manchester.

by selfridges.trafford.beauty

The store will also house the first Maison Christian Dior pavilion in the North West – a perfume pop-up that will include engraving, 1-to-1 consultations and gift sets with purchases the spokesman said.

Vicki Cain, General Manager at Selfridges Trafford, said:


“Our Beauty Hall has become the go-to destination in the North West for beauty fans. The expansion will create a unique and unrivalled beauty offer, where established names sit next to the most experimental brands and exciting innovative newcomers.”

by selfridges.trafford.beauty

The expansion is part of the store’s masterplan, which launched in April and is scheduled for completion in autumn 2018.