Receiving its first major investment in a good 20 years or so, Manchester’s Printworks is set to undergo a huge transformation thanks to a whopping £22 million investment. Aiming to bring “international recognition as a pioneering round-the-clock entertainment destination”, the investment will completely overhaul the Printworks as Mancs have known it so far, giving it a completely brand new look inside-out.
Currently home to a Vue cinema, Nando’s, Bierkeller and many more popular restaurant chains, new improvements will include a gold-looking interior, a 900m2 digital screen on the ceiling, improved entrances as well as brand new lighting and signage.
The digital screen will be the biggest in Europe and will provide ambience, lighting and sound – with tailored content for visitors to enjoy. Additionally, a large interactive screen will be placed in the centre of the complex, providing interactive content for people to engage with – particularly around gamification.
DTZ’s planning application was approved just before the pandemic hit, meaning the overhaul has been over two years in the making already.
In addition to the Printworks space, the Vue cinema that resides inside will also receive a multi-million-pound flagship refurbishment, which will happen in tandem with the other works around the venue.
A spokesperson for DTZ Investors, said: “Printworks has shown resilience through the pandemic and refurbishing this iconic venue remains part of our vision. The leisure sector continues to transition as visitors seek the ultimate experience with technology redefining both expectations and possibilities. Visitors will soon benefit from just that with a fully immersive and interactive environment on a scale not previously seen in the UK, making it an ideal location for existing and future venues.”
“Printworks has an exciting venue-mix from day-time family entertainment to the evening and late-night offer and we are delighted that Vue cinema has recently signed a new 20-year commitment to the scheme. This, alongside our extensive refurbishment, point toward Printworks remaining a prime destination leisure venue for years to come”