The humble advent calendar has come a long way in the last few years. First, we had chocolate, then beauty ones were all the rage, then came the Pringles calendar and even a gin one. But this year we may have actually reached peak advent calendar, as supermarkets around the world will be stocking cheese advent calendars.
And it’s all thanks to Annem Hobson, a London-based food blogger from So Wrong It’s Nom, who invented the first cheese advent calendar back in 2016 and launched a campaign to have the calendar made and distributed, asking cheese-lovers to show their interest by signing up and reserving one for Christmas 2017.
Ms Hobson said more than 11,000 people signed up to buy a calendar in just four days, and in 2017 the calendar was brought to life by Somerset-based cheese specialists Norseland.
This year, Sainsbury’s, Asda and Booths will be stocking the calendar which will include 24 pieces of cheese and will be priced at £10.
The calendar will be in stores from November 14 and will include seven different types of cheese, including Jarlsberg, Applewood, Edam, Red Leicester, Wensleydale, Cheddar and a limited edition ginger cheese.
The calendar doesn’t come with crackers or sauces, so you’ll have to get them in yourself if you want to make a meal of your morning cheese.
Just remember to keep it in the fridge!
Also published on Medium.