Start your engines as a Hot Wheels interactive experience is coming to Manchester this summer, and it will be the first time the event has ever taken place in Europe. Coming from Live Nation, BeFUN, and Mattel, the Hot Wheels City Experience will be pulling into the B.E.C Arena at Trafford Park this August, with an interactive experience that brings the legendary toy cars we know and loved as a kid to life.
Spanning a series of immersive stations and interactive activities, the event will have plenty of surprises for both families and devoted collector fans alike. Opening its doors on August 13, the 6,000 square metre experience, will provide fans of all generations with the opportunity to step through a nostalgic and educational journey consisting of 10 exhilarating stations including a design centre, immersive museum, play
Fans will go on a journey through the colourful and exciting world of Hot Wheels, starting with an introductory video taking a deep dive into the history and culture of the brand, and a fun trivia quiz. The next station features an immersive museum and expo where visitors can enjoy an exclusive glimpse into the best of the Hot Wheels collections – including graphics with the history of Hot Wheels, classic arts of the brand, and the Hot Wheels legendary life-sized cars.
Plus, visitors can immerse themselves in the Gamer Zone where gamers can show off their skills and in the Design Centre you’ll find the latest technology used to introduce vibrant colour and graphic projection mapping onto virtual cars. There are more stations at the Hot Wheels City Experience where you can let your imagination run wild including a digital “build your car” and painting workshop where kids and adults alike can freely create and have their work emailed to them or projected on the venue walls.
Last but by no means least, the Hot Wheels Lab provides an area for fans to play with the most popular Hot Wheels toys including giant tracks and pre-built racecourses, with the opportunity to win some exciting prizes. Visitors can also make a pit stop at the official merchandise store as well as have photo opportunities with of their favourite car models as well as their very own personalised Hot Wheels driving licence to take home.
📍Hot Wheels City Experience, B.E.C Arena, Longbridge Rd, Trafford Park, Stretford, Manchester, M17 1SN
🕒 Doors open from August 13 and the experience runs until September 12, 2024
🎟️ Tickets for Hot Wheels City Experience go on presale at 10am on April 24 and on-sale at 10am on