Diamonds are a girl’s best friend and luckily for those visiting the Trafford Centre for a shopping spree, you can now find even more dazzling diamonds on show. Tiffany & Co., the world-renowned jewellery brand, has arrived at The Trafford Centre with a sparkling new store inside Selfridges just in time for Christmas. *Hint, hint.*
The new concession, tucked away in Selfridges’ Accessories Hall on the lower level, has added some bling (and something blue) to the department store with its latest design concept. Inspired by the renovated New York flagship store, designed by Peter Marino, Tiffany & Co. has created a blue mosaic wall with window displays inside to recreate the Fifth Avenue store.
The store features signature lines such as Lock by Tiffany, HardWear by Tiffany, T by Tiffany and Knot by Tiffany, as well as high jewellery offerings set with diamonds and coloured gemstones. Visitors can immerse themselves in the timeless elegance and craftsmanship for which Tiffany & Co. is celebrated, with personalised shopping experiences that reflect the brand’s rich and storied heritage.
Simon Layton, Centre Director at Trafford Centre, said: “We’re thrilled to welcome Tiffany & Co. to Trafford Centre, which highlights our wider commitment to bringing the most iconic global brands to our guests. Tiffany & Co.’s presence will undoubtedly enhance the premium shopping experience that Trafford Centre is renowned for.”
Founded more than 180 years ago, Tiffany & Co. has strong ties with New York City but is loved by many across the world. The heritage brand’s T collection was inspired by the grid system of the streets and avenues of Manhattan, it helped to design the dollar bill, and also designed the invites for the opening of the Statue of Liberty.
Tiffany & Co. joins a number of brands that have arrived at The Trafford Centre this year including Space NK, Blank Street, Sephora, Toys ‘R’ Us and Cinnabon, with Gymshark set to open a store in the shopping centre next year.