The Korean beauty industry has been ahead of the game for years, and now PURESEOUL is bringing that expertise to Manchester. Being the UK’s leading K-Beauty retailer, PURESEOUL has launched two hugely successful UK stores – most recently in Birmingham, which saw a crowd of over 1,500 K-Beauty lovers, and in Brighton, where eager fans began queuing from 5am for the exciting September opening.
In 2023, the brand expanded further with store openings at Westfield London and Westgate Oxford. The new Manchester store marks PURESEOUL’s first location in the North of England, and the Manchester Arndale store is set to open its doors on Wednesday 27th November 2024, adding to Manchester’s growing reputation as a hub for beauty.
The new Manchester PURESEOUL, will be over 1,500 sq ft in size and will offer a carefully curated selection of over 1,000 Iconic Korean beauty and skincare products, showcasing the latest K-beauty trends and must-haves.
At PURESEOUL Manchester, customers will discover an extensive range of products that cater to all skin types and beauty needs. The store will feature PURESEOUL exclusive brands such as Torriden, Rom&nd, Beplain, and AOU to name just a few, in addition to innovative beauty tools. Shoppers can also enjoy in-store demonstrations and personalised product recommendations from staff.
Gracie Tullio, Co-founder and Creative Director at PURESEOUL, said: “We are thrilled to announce the opening of our largest store so far, located in the heart of Manchester! After working closely with the Arndale team for over a year to find the perfect location, we are excited to welcome more than 2,000 fans on our opening day to join in the celebrations.
“Our Manchester customers have shown incredible support on our social media, making it the most requested city for our next store. We are honoured to create this new space for a community that truly loves Korean Beauty.”
The public is invited to celebrate the occasion and experience PURESEOUL’s K-Beauty wonderland in Manchester first hand, with the opening event starting at 11am on Wednesday 27th November at the new store. What’s more, on the opening day, the first 200 customers will be gifted a welcome goodie bag of PURESEOUL’s newest and most-loved products, worth over £300!
📍 PURESEOUL will be located at Manchester Arndale, Unit 5 Upper Mall, Market St, Manchester, M4 3AQ.